Uber Eats Manager is the web dashboard that merchants use to manage their presence on Uber Eats. I stewarded its steady evolution over 2 years.
All of the hands-on work below was done by the small but amazing team of designers I managed.
My role was:
Advocating for designers' good ideas
Being a thought partner in discovering better ideas
Upholding quality through design reviews
Coaching designers on presenting and decision-making
Catalyzing platform efforts around navigation and design systems
Connecting the dots between projects to ensure a cohesive platform
A glimpse of some of my favorite improvements we made:
The first couple months on the platform are a sensitive time in which our users are learning about our product and evaluating if it's meeting their expectations.
It used to be that when a merchant joined Uber Eats, we'd greet them with a bunch of empty charts.
We created a brand new first-time experience with visibility of important setup steps which previously were only communicated through emails and support interactions.
Designers: Lauren Wang, Sharon Yu, Diana Arteaga
We created a tooltip system for guiding new users through key features.
Designers: Sharon Yu, Diana Arteaga
The product's navigation used to be a flat list, which didn't scale as functionality grew to 17 pages. Organizationally, there was no single owner of platform-wide UI like the navigation.
Within the design team, I started a working group to own the platform. We restructured the navigation to a group hierarchy, informed by research on users' mental models.
On the home page, we overhauled our approach to analytics - contextualizing ratings through comparisons to similar merchants and introducing personalized recommended actions.
Designers: Leslie Luo, Sharon Yu, Constance Cerf
Naturally, one of the most important needs for our users is understanding their earnings. We aimed to drive transparency and control.
We introduced a much more granular breakdown of payments and fees.
Designers: Juan Ayala, Constance Cerf
We introduced an in-product flow for disputing inaccurate charges for missing items, etc. - which previously required calling support.
Designers: Sharon Yu, Constance Cerf