Uber Eats Manager is the web dashboard that merchants use to manage their presence on Uber Eats. I stewarded its steady evolution over 2 years.
All of the hands-on work below was done by the small but amazing team of designers I managed.
My role was:
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Advocating for designers' good ideas
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Being a thought partner in discovering better ideas
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Upholding quality through design reviews
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Coaching designers on presenting and decision-making
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Catalyzing platform efforts around navigation and design systems
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Connecting the dots between projects to ensure a cohesive platform
Some of my favorite improvements we made:
Onboarding
The first couple months on the platform are a sensitive time in which our users are learning about our product and evaluating if it's meeting their expectations.
It used to be that when a merchant joined Uber Eats, we'd greet them with a bunch of empty charts.
We created a brand new first-time experience with visibility of important setup steps which previously were only communicated through emails and support interactions.
We created a tooltip system for guiding new users through key features.
Core experience
The product's navigation used to be a flat list, which didn't scale as functionality grew to 17 pages. Organizationally, there was no single owner of platform-wide UI like the navigation.
Within the design team, I started a working group to own the platform. We restructured the navigation to a group hierarchy, informed by research on users' mental models.
On the home page, we overhauled our approach to analytics - contextualizing ratings through comparisons to similar merchants and introducing personalized recommended actions.
Payments
Naturally, one of the most important needs for our users is understanding their earnings. We aimed to drive transparency and control.
We introduced a much more granular breakdown of payments and fees.
We introduced an in-product flow for disputing inaccurate charges for missing items, etc. - which previously required calling support.
